Public Relations

The Publicist SkillBridge role at Dakdan Worldwide provides hands-on experience in media relations, brand storytelling, public communications, and strategic reputation management. Participants support public relations initiatives across sports, entertainment, technology, and government-facing projects. This role prepares transitioning service members for careers in public relations, communications strategy, media outreach, and brand development.

ABOUT THE JOB

SkillBridge participants in the Publicist role support the development and execution of public relations strategies that elevate company visibility, strengthen partnerships, and enhance brand credibility. This role emphasizes professional communication, structured messaging, and disciplined follow-through.Key Responsibilities:Draft press releases, media advisories, and public statements.Assist with media outreach to journalists, outlets, and industry platforms.Maintain media contact databases and CRM tracking systems.Support development of brand messaging and communication strategies.Coordinate interviews, speaking engagements, and press opportunities.Monitor media coverage and assist with reporting and analytics.Collaborate with sales, marketing, government relations, and executive teams.Assist in reputation management and response preparation when necessary.Support storytelling initiatives across digital, social, and traditional media.Attend all mandatory Dakdan Worldwide meetings and public relations briefings.This role requires professionalism, accuracy, discretion, and the ability to represent the organization with clarity and confidence.

RESPONSIBILITIES✨

• Draft press releases, media advisories, and public statements.
• Assist with media outreach to journalists, outlets, and industry platforms.
• Maintain media contact databases and CRM tracking systems.
• Support development of brand messaging and communication strategies.
• Coordinate interviews, speaking engagements, and press opportunities.
• Monitor media coverage and assist with reporting and analytics.
• Collaborate with sales, marketing, government relations, and executive teams.
• Assist in reputation management and response preparation when necessary.
• Support storytelling initiatives across digital, social, and traditional media.
• Attend all mandatory Dakdan Worldwide meetings and public relations briefings.

QUALIFICATIONS✨

• Approved participation in the Department of Defense SkillBridge program.
• Ability to attend mandatory company meetings on scheduled days.
• Strong written and verbal communication skills.
• Ability to manage sensitive information with discretion.
• Interest in media, communications, journalism, or brand strategy preferred.
• High attention to detail and deadline management.

ADDITIONAL ELIGIBILITY

Approved participation in the Department of Defense SkillBridge program.Ability to attend mandatory company meetings on scheduled days.Strong written and verbal communication skills.Ability to manage sensitive information with discretion.Interest in media, communications, journalism, or brand strategy preferred.High attention to detail and deadline management.

ELIGIBLE SERVICE BRANCHES

US Air Force, US Army, US Coast Guard, US Marine Corps, US Navy, US Space Force

OTHER

He must have a reliable desktop or laptop computer